Goulburn Real Estate Blog

News

May 24, 2019

Know Your Purpose for Investing in Property

By Andrew Trim
Author of Real Estate Dangers

Many people assume property investors are rich and carefree.

This is far from true.

Most residential property investors are simply striving to create a better future for themselves and their families. They own one property – or possibly two – and rent it out in the hope that one day, with smart management and capital appreciation, they can use the value in that property so they don’t have to rely totally on government assistance.

Surely...

FULL ARTICLE

May 17, 2019

Advertising: The Golden Rule

By Andrew Trim
Author of Real Estate Dangers

If an agent suggests an advertising campaign involving upfront marketing costs, ask them to pay for it. If the agent is so confident their marketing plan will result in a sale, they should be happy to front the costs.

A good agent will always be happy to receive reimbursement for marketing costs after the sale is completed, which mitigates the risk of financial loss for the seller. Selling a property is stressful enough...

FULL ARTICLE

May 10, 2019

The Cost of Advertising

By Andrew Trim
Author of Real Estate Dangers

Marketing is not cheap. That’s why so many property advertisements have agents’ faces and agent names so predominantly displayed. If agents’ marketing costs can be subsidised by sellers, why not? Although the house is advertised, agents are also marketing themselves to other potential sellers. One major website will not allow agents to have their name displayed on an advertisement unless it is upgraded, providing further incentive for agents to convince sellers to...

FULL ARTICLE

May 10, 2019

GOULBURN WINTER HOCKEY PROMOTION

The team at Goulburn First National love to support local sports and charities and have a winter promotion running throughout the hockey season 2019.

We love an opportunity to provide financial assistance where we can to benefit the children within our community and The Goulburn District Hockey Association is a wonderful family sporting organisation which we are proud to partner with says principal Barry McEntee.

If you or a family member are a player or involved as a volunteer with Goulburn Hockey...

FULL ARTICLE

May 03, 2019

Are you paying to market your property... or your agent?

By Andrew Trim
Author of Real Estate Dangers

The real estate industry has convinced itself and the marketplace that the more exposure a property gets during the sales process, the better the outcome.

While this may seem logical, it’s worth digging a bit deeper. For example, is there a level of exposure that does more damage than good? When marketing a property for sale, does it need expensive exposure? Paying for exposure through expensive advertising presents two dangers: the loss of...

FULL ARTICLE

May 01, 2019

HOPE BALL 2019

The Goulburn Hope Ball was held on the last Saturday in April with another outstanding attendance.

Our team are proud supporters of the Goulburn Hope Ball and Relay For Life and have been to all 5 of the balls since their commencement.

The Goulburn Hope Ball committee are to be congratulated for putting on another successful Hope Ball fundraising for Cancer Council.

Our Principal, Barry McEntee conducted the auction and was also emcee for the evening. The auction provided spirited bidding with all...

FULL ARTICLE

April 30, 2019

First National Supports Kids Helpline!

First National Real Estate Australia is proud to announce that its major sponsorship for 2019 will be Kids Helpline, Australia’s only free, private and confidential 24/7 online and phone counselling service for young people aged 5 to 25. First National Goulburn is looking forward to embracing this initiative on a local level.

The national helpline has responded to more than 8 million contacts over the past 28 years, helping children; young people and families manage the challenges of modern life.

First...

FULL ARTICLE

April 26, 2019

Should you renovate before selling?

By Andrew Trim 
Author of Real Estate Dangers

With TV shows such as The Block and House Rules gaining immense popularity in the last few years, many homeowners have been inspired to carry out their own makeovers and add value to their homes.

A question our sales team at Johnson Real Estate often get asked is “should we renovate before we put our home on the market?”. Sellers are often under the impression that if they extensively renovate their home, they’ll...

FULL ARTICLE

April 18, 2019

Auctions & the 3 card trick

By Peter O’Malley 
Author of Inside Real Estate

 

Public auction involves multiple bidders competing against each other to secure the one house. This is the simplistic theory of auctions.

In order to get home owners to sign up to an auction, agents use the equivalent of the 3 card trick. They tell home sellers that auction is a 3 phase selling process. You can sell prior to auction, at auction or after auction. It is a normal part of the course to...

FULL ARTICLE

April 12, 2019

The internet records everything and forgets nothing

By Andrew Trim  
Author of Real Estate Dangers

Before the internet, properties were mainly promoted via newspaper advertisements, flyers, signs and agents’ windows. These locations had a remarkable and often overlooked advantage over modern forms of advertising: they left no easily traceable marketing or sales history.

There is an old saying: ‘Nothing is as useless as yesterday’s newspaper’. In the newspaper age, a property owner could dip their toe in to test the waters. If they didn’t like the result, they would...

FULL ARTICLE

98 found - Page 2 of 10