By Andrew Trim
Author of Real Estate Dangers
Offering a team approach when selling will give your property an advantage when selling your home. The Goulburn First National team takes pride in our approach and has put together the top benefits of having a sales team instead of a salesperson.
The whole team is looking for a buyer
What many people are not aware of is that most big name franchised agencies don’t operate in a ‘team’ manner. Generally, only one person will have a significantly increased benefit if they sell a property. The whole team has incentive to find the right buyer when the agency works together as a team. This way, if your agent has a day off, your property doesn’t.
You’ll pay for marketing your home, not the agent
Have you ever seen a sale sign outside a house plastered with the agent’s face and mobile number? The answer is most likely yes. What sellers aren’t aware of is that this tactic is used by agents to promote themselves instead of the property. By doing this, the agent avoids having to use the agency’s general phone number with hopes of generating further leads for themselves. If you select an agency that works as a team, buyers will be directed to another agent for enquiries if the original agent isn’t available. Your property doesn’t miss out on potential buyers.
The competition is healthy
In most real estate agencies, it’s a race of who gets the signature first. Properties are often undersold in a bid to get the commission. Some agents will go as far as losing the best buyer for a property to avoid losing a significant portion of their commission. This is because they don’t want a listing of theirs sold by a colleague. In a team orientated environment, the competition is focused on getting the best price and result for the owner, rather than a race with colleagues for commission.
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